Free consult & free copy of book

E-Myth – “Why most small businesses don’t work & what to do about it”

Contact Us

Stars

Most 5 star CPA Google reviews in Canada

Read Reviews

Chartered Professional Accountants E Myth

1 Fixed Monthly Fee - Planning | Accounting | Taxes | Consulting

Helping Canadian businesses beat the odds!

Outsourced Accounting Services | Are Google Reviews Effective At Generating Leads

One thing that business owners may hear often if they are using outsourced accounting services to help create a business plan is they need to get to forty Google reviews. The reason why, is because all other marketing activities that a business owner is going to do will build on this. Therefore, it should be a business owner’s very first marketing efforts, even before they start buying Google AdWords, or even creating a website.

One of the first things that a business owner should do, is create a Google my business page, or Google places listing says outsourced accounting services. The reason why, is because this is going to be the mechanism that is going to allow an entrepreneur to generate Google reviews in their business. Not only is it completely free, but it will allow the business owner to start generating Google results, even before they pay for website. Therefore, the recommendation is for businesses to implement this free site as one of their first activities.

The next thing that businesses should do, is start asking friends and family as well as any customers they have generated so far to write Google reviews. They may even want to offer some products or services in exchange for Google reviews, just to get the ball rolling. The reason why it so important, is because if an entrepreneur does not have forty Google reviews, they will not inspire a potential lead to contact the business. When they have under forty Google reviews, it can often be seen as fake reviews, or reviews that are only the entrepreneurs friends and family. However, after forty reviews, can help inspire confidence that those are clearly valid reviews, and will encourage leads to contact the business.

Therefore, outsourced accounting services says that before an entrepreneur starts spending money on advertising, they should ensure that they are going to be able to inspire leads to call. If they do not have forty, not all leads are going to be interested in calling that customer, causing a business owner to spend money, and not generate more leads. Outsourced accounting services says that once a business owner gets to forty Google reviews, it is also very important that they continue to get them in their business, to about one per month. The reason why, is because if they are not continually getting new reviews, that also does not inspire confidence in leads. For example, if a business owner stopped, their potential customers might look at their reviews, and see that their last review was a year ago, and not have confidence in that business again.

Business owners need to understand how important Google reviews are, and they are one of the most part and building blocks of all of the marketing activities that business will implement. And while the right number of Google reviews are going to help a business owner generate leads, the wrong number of Google reviews are actually going to repel leads. Therefore, business owners need to ensure that they are doing everything to inspire as many people to contact as possible.

Outsourced Accounting Services | Are Google Reviews Effective At Generating Leads

Many business owners may not realize how important lead generation is for their business says outsourced accounting services. It is one of the most important things that they are ever going to do, because not being to find customers is the single biggest problem that entrepreneurs are going to face. Industry Canada says that half of all Canadian businesses will fail within five years. And 42% of those businesses will say that they failed because they were not able to find enough customers to buy their product or service. Therefore, the generation needs to be one of the most important activities, to avoid this reason for failure.

However, business owners need to understand that they can simply just start pumping as much money as they can afford into marketing. If they do not go about doing it the right way, they can end up wasting money. And often, outsourced accounting services says that businesses need to understand that they are not going to have money to throughout marketing activities early on. Therefore, they need to use as many free and inexpensive marketing activities as possible, and only after they have explored all those options, will they be best served by spending money.

Therefore, a business owners plan should be getting as many Google reviews as possible as quickly as possible. All of their other marketing efforts are going to be built on this will involve, and it is going to be most effective they can maximize the seller their business. If business owners are able to increase the number of Google use that they have, then they are going to be able to generate even more leads in their business. Once a business owner has generated enough Google reviews, they should start increasing the amount of HTML content that there is to create for their website and the form of YouTube videos and articles. Once they are maximized both of these out, then it is going to be much more effective to start spending money on Google ads.

If business starts spending money on Google ads before they maximize their Google reviews, they will drive a lot of traffic to their business, who will not be inspired to buy says outsourced accounting services. However, there is things that businesses can do is actually increase the effectiveness of their Google advertising campaign. And that is to create a no-brainer offer says outsourced accounting services. A no-brainer offer needs to be something that is so attractive, that it increases the chances of having that lead click on the link the first couple of times they see it. Typically, it takes person seeing an ad four point three times on average before they are inspired to click on it. The no-brainer offer can minimize the amount of time that they need to see it.

Therefore, by maximizing Google reviews, and increasing the no-brainer offer can help an entrepreneur inspire a lot of people to click on their ad. If they have a great no-brainer offer, and a lead clicks on the ad and sees that they have at least forty Google reviews, is going to help a business owner convert all leads into customers.