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E-Myth – “Why most small businesses don’t work & what to do about it”

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Edmonton Accountant | So Very Important

Edmonton accountant asks can you imagine if you don’t know anything about your business, yet you expect to be profitable as soon as you open your doors? This simply cannot work, particularly if you are a new small business owner. When you open your business for the very first time, likely you will not be very busy with clients. This will be the perfect opportunity to take to heart two very important aspects growing a business.

The first one is make sure that you learn about your business. You are the owner therefore you should be the one who knows the most about it. You will be able to answer anybody’s questions, you will be able to welcome suppliers, and you and your business partner will be able to work in tandem to learn as much as you can about the business. As the business owner, you should be the first one at work all the time and showing diligence and hard work to your employees. Oftentimes to you will be the last one to leave in the evenings as well. Consider the fact that owning a small business and making it successful, or even viable, is not a 40 hour a week job. Often times you will need to work double the full-time hours in order to be able to make it a sustainable company.

At the very beginning of your business as well this is the perfect time with which to start your own marketing ploy. Often times you will not have any money to put towards a marketing strategy at the very beginning. Edmonton accountant says there are many very cheap, or free resources that you can reach out to and use in order to get your name, and your business out there in order to potentially retain some clients is been business. When you first start out you’re definitely going to be in need of some revenue in your bank account. Edmonton accountant says make sure that you do not attempt to procure the business of big employer conglomerates at the very beginning. Allow your presentation to grow and allow it to learn before you attempt to get the big money. Oftentimes what you need to do is at least get some money in your bank account, big or small. What you can do is attempt to get presentations and the audience of small business first so that you can hone your presentation skills. You can also learn to adapt to their questions and learn to answer in terms of their objections. This will present you with a much better presentation and then finally you will potentially be able to go after the big money.

Often times as well it takes a lot longer to get in to do a presentation with the big conglomerate companies before you talk to a small business owner. You’ll probably have a better chance at getting far more presentations with small businesses than big ones.

Edmonton accountant doesn’t want you feel foolhardy when you first start your own business. Therefore here are some tips with which you can use in order to procure some money when you first start out and open your small business.

When you first start your small business and open it up, you won’t often have a lot of people walk through your doors and your telephone won’t often ring. This the perfect opportunity for you to learn about your business and have a great marketing strategy in place. Learn all the ins and outs your business so that you may become an expert on your business in case you’re business partner and other employees ask you about anything. That will give you a chance to allow your employees to fill much more confident and comfortable from within their new job. As well, you should be the first person to be at work in the morning and the last person leave in the evenings. This will instill a sense of pride in your business and it will rub off on a lot of employees.

As well, says Edmonton accountant, use social media as a free means of reaching out to a lot of customers in order to procure some finances and some revenue for your company. This is a wonderfully free way to get your tradename out there, and learn about all of the different people and businesses that you can sell to, this as well will learn a lot about your competition as well, how much the selling, how much the prices are, their potential clients, etc.

Make sure that you get on social media on the phone, on email, etc. to procure as many presentations as you possibly can. Start with the small businesses first as those will often be the ones that you will be able to gain an audience with quicker than the bigger conglomerates. That way you will be able to gain some revenue a lot quicker than waiting for the big guys to answer their phone calls overturned yours. If you do happen to get in with a bunch of small businesses, this will eradicate the second most reason why small businesses fail, which is, according to Edmonton accountant, running out of money. In the big conglomerates, the sales cycle is in fact longer as you will have to go through a whole bunch of red tape and talk to for five people before you reach the one who makes all the buying decisions. It’s just a fact that the bigger clients are more entrenched in a way that they do business, and they have more procedures and protocols. Consider getting at least a little bit of revenue first in your bank account flowing.

Once you have a prospect you need to make an appointment. It is imperative that you get that face-to-face appointment! At the very least, procure an online appointment to be a zoom.