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E-Myth – “Why most small businesses don’t work & what to do about it”

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Accounting Outsourcing | Answer Is Not Minimizing Costs


Many business owners believe that the greatest way they can impact their bottom line is to minimize expenses says accounting outsourcing. Therefore businesses who are struggling financially often become fixated with minimizing their expenses, even though minimizing expenses will not help them to succeed. The reason that them succeed is because businesses need to generate revenue and find new customers as we increasing their business. Cutting expenses will not help business owner increase their business, it will only make successful businesses more successful.

Business owners most valuable resource is time, and is also limited says accounting out sourcing. Therefore business owner needs to be very aware of where they are spending all of their time. Because of this, business owners donít have time to work on everything, so they need to know what areas to spend their time on, and how much time they should spend on. Since increasing revenue is one of the most important things business owner can do to affect their business, they need to spend most of their time on their advertising and marketing KPIs. They need to constantly work on their marketing, because the only an effective marketing strategies are the ones that are not done on a regular basis says accounting outsourcing. Increasing revenue needs to be business owners number one focus.

When the business owner knows the best places to put their time to grow your business, can also know that minimizing expenses can be important, but they need to know what expenses are going to have the greatest effect on their bottom lines is accounting out sourcing. If they organize their income statements in numerically descending order, and they will be able to see the items that have the greatest effect on the bottom line will fall to the top the list. By spending their time minimizing costs at the top the list, business owners can be assured that time they do spend on that will affect their bottom line the most. Once they organize their income statement, they will see that some things that are on the top half of the list include gross margin as well as administrative labour. The business owner works to spend time optimizing those two items, they will have the greatest impact on their bottom line in the least amount of time.

Business owners often believe that they can affect great changed to their bottom line by working on reducing costs like bank charges, phone bills, utilities or office supplies says accounting outsourcing, but these things are on the bottom of their income statements, and are the least likely to greatly affect their bottom line. Itís not worth the business ownerís time to work on those items with how little they will affect the business says accounting out sourcing.

Once business owners have eliminated the employee mindset in their business, to know that generating revenue is the most thing that can work on in the business, and what areas of the most important to minimize expenses on, they can be assured that they will be working on the things that will help the businesses succeed.

Often when business owners open their own business, they are still in the employee mindset which is since they canít change their salary, in order to increase their wealth they have to their expenses says accounting outsourcing. That is usually the mindset that most people have when they are working for somebody else, but as entrepreneurs, they need to eliminate that mindset because as entrepreneurs, they have unlimited potential to increase income. Because of that shift, business owners need to understand that the best way that they can impact the bottom line in their business is by spending time increasing their income by creating revenue-generating opportunities as well as increasing productivity and improving margins in their business. A statistic from industry Canada says that 50% of all businesses will fail within the first five years and out of those businesses, 42% failed because of the inability to attract new customers. The more business owners who can shift their mindset towards an entrepreneur mindset, they will be able to work on the items that will help them succeed.

Business owner can work on minimizing expenses however, they just need to know what ones will have the greatest impact on their bottom line in the least amount of time. If they organize their income statements in numerically descending order, the highest expenses at the top and the lowest at the bottom, business owners can spend most of their time working on minimizing the expenses that are on the top half of the list as they have the greatest impact.

One of the highest expenses that businesses will see the top of that list is administrative labour says accounting outsourcing. It is the only overhead other than rent that amounts to anything significant on the bottom line. Therefore if the business owner can work to minimize administrative labour, they can make a large impact. Whether that is reducing admin hours, eliminating unnecessary positions, or even redirecting administration staff to billable tasks such as advertising and marketing or Accounts Receivable. This can help offset the cost of their wages to the bottom line.

The next item on the list that they can minimize costs on is on their gross margins. By optimizing the direct cost of labour, subcontractors, materials and supplies says accounting out sourcing, business owners can greatly affect their bottom line in the least amount of time.

Once business owner knows what expenses they should work on minimizing, they can spend the bulk of their time working on the activities that will help them increase revenue in their business. Advertising and marketing is what a business owner should spend most of their time on, because that will help them grow their business and attract new customers says accounting outsourcing. We spend most of their time working on these items, business owners know that they will be spending time on tasks that will grow their business.